Designed digital strategies for a presidential campaign, global entertainment loyalty programs, and major sporting events. Led social media ecosystems and negotiations with international governing bodies.

Architect and pilot of large-scale public engagement strategies for political campaigns and international events. Launched and operated marquee membership clubs.

Led comprehensive CRM strategies and paid media operations for flagship events. Created and managed the Digital Communication Center (DCC).

Digital project coordinator and CRM across high-profile entities including sports streaming platforms. Led master schedule follow-up and digital inventory monetization.

Digital manager with 10 years of experience in marketing, product and editorial for major sports and media players. Develops innovative digital strategies to engage and grow audiences.