Julien Tassy
Digital Director
Founder and president
Leader in digital transformation with 15+ years of experience, including a pivotal role as Digital Director for Paris 2024 Olympics and Paralympics. Expert in designing and deploying digital ecosystems engaging millions of users, bridging strategy, product development, UX/UI and operational excellence. Recognized for driving transformative digital initiatives across sports, politics, and entertainment sectors.
Julien Tassy is a seasoned digital strategist with over 15 years of experience leading transformative digital initiatives for high-profile organizations. His expertise spans presidential campaigns, Olympic-scale events, and global entertainment platforms.
Experience Highlights
PMF Consulting - Founder and President
Digital, product and AI consulting firm: Alpes 2030 and Le Couvent Marseille engagements; Celyn, Keskonfé and Trêve products.
Paris 2024 Olympic Games - Digital Director
Led digital strategy managing €20M+ budget and cross-functional teams. Designed and launched club.paris2024.org, engaging over 4.9 million members. Built and scaled digital ecosystem from ground up. Managed international stakeholder negotiations.
French Presidency (Élysée) - Head of Direct Communication
Launched boutique.elysee.fr; merged presidential correspondence and digital communication into one direct-communication department.
En Marche Presidential Campaign - Digital Strategy Lead
Architected digital strategy for Emmanuel Macron's successful presidential campaign. Mobilized 400,000 members and coordinated 2,000 events per week. Built en-marche.fr platform from scratch.
Warner Bros - myWarner - Senior Manager Digital Platforms
Developed gamified social CRM platform for cinema loyalty program. Optimized fan engagement and data collection.
Core Competencies
Strategy
Technical
Leadership
Execution
Let's work together
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